Let’s talk about love. For the love of business. Business for love

Do you love your business? Your work? Your life?

At the heart of all that we do is love. Without love anything we do in the world is transactional, sterile, disconnected, soulless.  Life without love is a life starved. Without love a business has no light, no attraction. Nothing about it invites participation.

Love enables us to nourish our business in the hard times, to stay the course when our people are behaving badly, to seek help over and above our own abilities when we cannot see our way forward.

Love is the fuel of endurance, perseverance and integrity.

Love grants you the place to lead from.

Love is not to be measured, or dispensed in increments. It is present, or it is missing.

When love is missing everyone knows it. But few will discuss it. So desensitised have we become to work places, public places, governments, systems and industries that exist without love.

When love is present we can feel it. It is there in the details, in the care and attention, in the courage to act against all odds. It lives in thoughtfulness and design. In excellence. In deep and abiding care. In discipline.

There is no greater marketing than love. A business built with love, for love, by love speaks its own story so loudly it can be heard from the heavens. So hungry are we for love we will travel across the oceans to experience it.

Let love be the foundation  of your business.

Photo taken February 11th, 2020

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About Christine McDougall


As the Founder and Chief Steward of Syntropic.world – Christine works with leaders and enterprises globally who have a commitment to being the pioneers of enterprise change. Christine has the ability to completely re-imagine business, its role in our world, and its potential for a future for all humans. She experiences a deeper level of truth than most through applying synergetics (Buckminster Fuller’s anticipatory design science) and the working laws of Universe to enterprise design and human co-ordination. She has a way of articulating this so others can see it as well. Christine questions the most basic assumptions that drive our complex systems and can map that back to what is needed today. She is committed to the creation of Syntropic enterprises as ubiquitous.

To learn more visit www.syntropic.world

P.S. Whenever you’re ready… here are 7 ways Christine and Team Syntropic might help you steward your enterprise for a world with a future.

1. Purchase the ebook, Speak the Truth for just $10. Our most important work is in human to human relationships. Often the greatest pain of our lives is when these relationships at home and in our work break down. This is a powerful tool that has restored the human connection in many of the most broken relationships. The 7 step process covered in Speak the Truth has been delivered to thousands around the world in The Dare to Care Workshop. www.syntropic.world/speakthetruth

2. Masterclass – Syntropic Enterprise Design and Strategy. The masterclass seeds a new school of business and enterprise design for a world with a future. For more, www.syntropic.world/masterclass

3. Enterprise Architecture Launchpad – a four day intensive experience for enterprise teams of up to twenty to shift towards becoming a Syntropic Enterprise. For more information, www.syntropic.world/launchpad

4. Unplanning Obsolescence One Day Strategy Session – a team experience to consider a whole systems approach to strategy through becoming a Syntropic Enterprise. For more information, www.syntropic.world/unplanningobsolescence

5. Off-site retreats for Steward leaders in the process of deep change. Be this change personal, at the enterprise level, or both. Rather than a “health retreat/spa” step into a space that enables both self refection and other refection towards the fullest expression of your Pattern Integrity in the world. www.syntropic.world/retreat

6. Warm Data Labs – to consider a trans-contextual response to complex problems, evoking the collective brilliance available when we look at the whole system by design. www.syntropic.world/warmdatalab

7. Dare to Care workshop – How to speak the radical truth with compassion. Delivered to thousands of people around the world, the Dare to Care workshop starts with the premise that I need to care more about you than what you think about me.

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