Creativity ignited by diversity

A crucible is a vessel or pot tempered to endure extreme heat.

The design of the pot itself keeps the heat turning on its self, concentrating, so that the breakdown, the melt, is maximised. What ever is in the pot moves from separate elements to one unified mass.

The metaphor is profound, applied at the individual and collective level. Our own individual stories are up for melting down and being transformed. The story of separation, atomisation, my right over your right, my access over your lack of access. I win, you lose. 

At the collective, a story of difference based on the superficial, like pigment. The desire is not to make one amorphous vanilla, rather to create so many variations of connectivity that creativity is ignited by diversity and we are all richer for it.

Photo taken July 20th, 2020

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About Christine McDougall


As the Founder and Chief Steward of – Christine works with leaders and enterprises globally who have a commitment to being the pioneers of enterprise change. Christine has the ability to completely re-imagine business, its role in our world, and its potential for a future for all humans. She experiences a deeper level of truth through applying synergetics (Buckminster Fuller’s anticipatory design science) and the working laws of Universe to enterprise design and human co-ordination. She has a way of articulating this so others can see it as well. Christine questions the most basic assumptions that drive our complex systems and can map that back to what is needed today. To learn more visit

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