What we measure

A poll by YouGov in the UK has found that 8 out of 10 people would prefer the government to prioritise health and wellbeing over economic growth during the COVID crisis, and 6 out of 10 still want the government to pursue health and wellbeing over economic growth after the crisis is over.

Out of a storm, a bush fire, a pandemic, there are positives to be found.

If one of the positives from this experience is that we throw into the compost of history the use of GDP growth as the arbiter of societies success, then this is good thing.

Even a child knows that unlimited growth on a finite planet is not possible.

The time has come where working long and hard to profit the few for some future hope of retirement to enjoy life, at the cost along the way of our health and wellbeing…. To be encouraged to go shopping, to consume more as the impulse behind an economies success, is a price too high.

When a crisis hits, we are reminded, often painfully, that what matters most are simple things. Time with family and friends, in nature, good food, being healthy, hugging….and that these things, the basics of life, are not negotiable.

A societies wellbeing, our health, our happiness, our access to opportunity, to quality education and honest government is the foundational architecture of a good life.

When we make money and its growth the God of our actions, absent deep consideration of other elements of wellbeing, then we give everyone and everything a price. 

This is how we debase life.

Beauty, love, connection, health, learning, community, family…reduced to a dollar value. At what consequence? 

Let us emerge from this experience insisting we measure our success very differently.

Increased wellbeing for all might be a place to commence.

Photo taken May 1st, 2020

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About Christine McDougall


As the Founder and Chief Steward of Syntropic.world – Christine works with leaders and enterprises globally who have a commitment to being the pioneers of enterprise change. Christine has the ability to completely re-imagine business, its role in our world, and its potential for a future for all humans. She experiences a deeper level of truth through applying synergetics (Buckminster Fuller’s anticipatory design science) and the working laws of Universe to enterprise design and human co-ordination. She has a way of articulating this so others can see it as well. Christine questions the most basic assumptions that drive our complex systems and can map that back to what is needed today. She is committed to the creation of Syntropic enterprises as ubiquitous.

To learn more visit www.syntropic.world

P.S. Whenever you’re ready… here are 7 ways Christine and Team Syntropic might help you steward your enterprise for a world with a future.

1. Purchase the ebook, Speak the Truth for just $10. Our most important work is in human to human relationships. Often the greatest pain of our lives is when these relationships at home and in our work break down. This is a powerful tool that has restored the human connection in many of the most broken relationships. The 7 step process covered in Speak the Truth has been delivered to thousands around the world in The Dare to Care Workshop. www.syntropic.world/speakthetruth

2. Masterclass – Syntropic Enterprise Design and Strategy. The masterclass seeds a new school of business and enterprise design for a world with a future. Online, on demand and live. For more, www.syntropic.world/masterclass

3. Enterprise Architecture Launchpad – a four day intensive experience for enterprise teams of up to twenty to shift towards becoming a Syntropic Enterprise. For more information, www.syntropic.world/launchpad

4. Unplanning Obsolescence One Day Strategy Session – a team experience to consider a whole systems approach to strategy through becoming a Syntropic Enterprise. For more information, www.syntropic.world/unplanningobsolescence

5. Off-site retreats for Steward leaders in the process of deep change. Be this change personal, at the enterprise level, or both. Rather than a “health retreat/spa” step into a space that enables both self refection and other refection towards the fullest expression of your Pattern Integrity in the world. www.syntropic.world/retreat

6. Warm Data Labs – to consider a trans-contextual response to complex problems, evoking the collective brilliance available when we look at the whole system by design. www.syntropic.world/warmdatalab

7. Dare to Care workshop – How to speak the radical truth with compassion. Delivered to thousands of people around the world, the Dare to Care workshop starts with the premise that I need to care more about you than what you think about me.

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