Good business and capitalism
Good business offers needed and wanted products and services without exploiting labour, our earth, or the future. Good business, what we call Syntropic business, leaves everything better.
Capitalism is a system designed to extract maximum profit from labour and earth.
Business and capitalism are not the same.
People seeking to create a good business often inadvertently reach for tools of capitalism, not questioning them as they are considered normal operations. This is understandable. We cannot see what we cannot see until it is made obvious.
Once we know that the operating system that underpins almost all human coordination, wellbeing and wealth creation is designed to extract and exploit, even as we seek for it not to do so, we can begin to build a better operating system.
This is the work of Syntropic World.
Photo taken August 21st 2022