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Politics and spin doctors – taking responsibility for our seduction

Politics and spin doctors – taking responsibility for our seduction

October 2, 2021 | Beauty of Beginnings, Current Affairs, Dare to Care-Conscious Communication, Stewardship, Leadership, Entrepreneurs, Syntropic Enterprise

Politics and spin doctors – taking responsibility for our seduction To be seduced or spell cast – to be deceived, led astray – is a common occurrence. We have industries dedicated to seduction and spin.  Spin doctors are masters of their craft. Their...
First lure them in, then monetize – not the way we want to play at 2:23AM

First lure them in, then monetize – not the way we want to play at 2:23AM

October 30, 2014 | Future of Business

Free…free…free…oh the sound of free. Social media is free, this web summit is free. Sign up for my free newsletter…. Not. True. Watching the sun rise is free. (So far it has not been commodified.) Holding hands with your beloved is free. But to...
To sell or to invite, seduce or attract -marketing that honours sovereign choice

To sell or to invite, seduce or attract -marketing that honours sovereign choice

May 26, 2014 | Future of Business

If we assume that people are sovereign beings, able to make their own choices, able to discern what is appropriate for them in this moment, then we will approach sales and marketing in a completely different way. Rather than sell, rather than use spin, seduction and...
Spin doctoring, smoke and mirrors, general BS – the world of business finance

Spin doctoring, smoke and mirrors, general BS – the world of business finance

December 18, 2013 | Future of Business

In the world of business finance there is jargon a plenty. Jujitsu mambo jambo. Spin doctoring. I am not sure if it is designed to flummox the poor person about to sign their life away, or if it’s to make the finance guys look hot, or a combination of both. We...

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Syntropic World's home is based on the lands of the Kombumerri people. Our work is dedicated to changing the politics of domination and colonisation. #zeroexploitation #zerocolonisation

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