Generating value is like love. It is synpoietic

You buy a product or service you love. The value is far greater than the cost of your time, energy, money, resources and effort.

Value is generated. 

But it is never one-sided. 

The enterprise or person providing the product or service is also receiving value. Not just in the form of money. They may also receive positive feelings, energy, love, and care for providing the service. They may feel they have made a significant contribution. They may learn something in the creation of the product or service. 

Both parties are wealthier for the exchange.

This is true Wealth. (From Wel = well-being.)

It is Syntropic. And synpoietic, it spirals up. The more value given and received, the more value is created. Value that was not there before.

Like love.

More, not less. Generated from beauty, care, service, excellence, connection and respect.

Syntropic Enterprises generate value. They do not steal, exploit, extract, or colonise to obtain value.

Synergistic Accounting is the tool that invites and captures the multiple dimensions of the exchange, the measurable and immeasurable.

The more love, the more love. The more value, the more value. There is no scarcity in a Syntropic exchange.

PS. The Synergistic Accounting app is coming soon…

Published June 13th 2026. Photo taken June 13th 2014